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In 2023, the wheat germ oil market was estimated to be worth 0.29 billion USD. With a predicted CAGR (compound annual growth rate) of 9.50% from 2024 to 2031, the wheat germ oil market is expected to expand from $0.39 billion in 2024 to $0.50 billion in 2031. The cosmetics and personal care sector has used wheat germ oil in various products, including anti-aging lotions and moisturizers. The growing demand for organic and plant-based products is predicted to propel the Wheat Germ Oil Market.
The purpose of this research is to show vendors where there is potential in the market by breaking it down into different regions and sectors. Knowing the present state of the market and its projected trajectory for growth was crucial for making an opportunity assessment. In order to predict the market, consumption and production habits are being analyzed meticulously. Market segment growth, scenario-based research, revenue growth of important market vendors, and growth of the adjacent market are additional elements taken into account when forecasting the market.
A combination of top-down and bottom-up market estimation methods, reinforced by interviews with key opinion leaders in the field, was used to arrive at the final market size. Taking the market's characteristics into account, we calculated the Personal Products by summing up the various segments, their share in the Household & Personal Products category, and the percentage of vendors selling these products. In order to ascertain the market's growth, many aspects were discovered and their impacts were examined. These elements included drivers, trends, restraints, and opportunities. We have examined the market's growth year-on-year to have a better grasp of the market's expansion. Growth patterns were also determined by comparing historic growth rates.
Extracted from the innermost part of a wheat kernel, wheat germ oil is a naturally occurring fat-soluble oil with a somewhat nutty flavor, an opaque brownish hue, and a rich, heavy herbal aroma. Wheat germ oil contains approximately 25% of the vitamins, minerals, and proteins found in wheat grains. The fatty acids included in wheat germ oil, which also include oleic acid, palmitic acid, stearic fatty acids, linoleic acid (omega-6 & omega-3), and others, help to keep the immunological system, neurological system, and reproductive system in good working order. Wheat germ oil helps reduce cholesterol and blood pressure since it contains omega-3 fatty acids.
The growing demand for natural and organic products, together with rising consumer awareness of the health advantages of wheat germ oil, is propelling the global market for this product to see a CAGR. The increased knowledge among consumers about the health benefits of wheat germ oil has led to a large growth in the market for this product. According to DSM Consumer Insights, a survey shows that 60% of consumers agree that the epidemic has made people realize how important it is to take preventative measures by living better. This tendency is here to stay, not just a temporary fix.
There is still a constant tendency towards adopting large dietary alterations, even though fewer customers voiced urgent worries about COVID-19 in April 2023 (44% vs. 76% in April 2020). The majority of respondents (73% in both surveys) plan to make healthy food and drink choices a top priority. Wheat germ oil has beneficial effects on skin health, cardiovascular health, and general well-being due to its abundance of vital nutrients like vitamin E, omega-3 fatty acids, and omega-6 fatty acids. The market for wheat germ oil has increased due to health-conscious consumers actively seeking natural and nutrient-rich products, which has resonated with this.
The rising demand for organic and all-natural goods is also fueling the market's growth. An estimated 3,240,349 metric tons of organic produce were grown in India in 2021, as reported by the APEDA. The natural origin of wheat germ oil, which comes from wheat kernels and does not contain any chemicals or synthetic additives, is perfectly in line with this trend. Because of this congruence, wheat germ oil has seen a meteoric rise in its use in many other markets, including the culinary industry, cosmetics, and skincare. Wheat germ oil has become increasingly popular in recent years, especially in the personal care and cosmetics sector, where it is used extensively in anti-aging serums, moisturizers, and other similar products.
Report Coverage
Global Wheat Germ Oil research report categorizes the market for global based on various segments and regions, forecasts revenue growth, and analyzes trends in each submarket. Global Wheat Germ Oil report analyses the key growth drivers, opportunities, and challenges influencing the global market. Recent market developments and Wheat Germ Oil competitive strategies such as expansion, product launch and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key Wheat Germ Oil market players and analyses their core competencies in each global market sub-segments.
Key Points Covered in the Report
Competitive Environment:
The research provides an accurate study of the major organisations and companies operating in the global Wheat Germ Oil market, along with a comparative evaluation based on their product portfolios, corporate summaries, geographic reach, business plans, Wheat Germ Oil market shares in specific segments, and SWOT analyses. A detailed analysis of the firms' recent news and developments, such as product development, inventions, joint ventures, partnerships, mergers and acquisitions, strategic alliances, and other activities, is also included in the study. This makes it possible to assess the level of market competition as a whole.
List of Major Market Participants
General Nutrition Centers Inc, ConnOils LLC, VIOBIN USA, Swanson Health Products, Grupo Plimon, Viobin, Agroselprom, Inlife Pharma Pvt. Ltd., Henry Lamotte Oils GmbH, Country Life, LLC, NutriPlex Formulas Inc, Henan Kun Hua Technology, Kanta Enterprises Private Limited, Hebei Jiafeng Plant Oils, Henan Yuanquan, Navchetna Kendra, Herbal Biosolutions, Arista Networks, Inc, GNLD International, CONNOILS, Kunhua Bio-tech Co., Ltd, Grupo Plimon
Primary Target Market
Market Segment:
This study forecasts global, regional, and country revenue from 2019 to 2031. INFINITIVE DATA EXPERT has segmented the global Wheat Germ Oil market based on the below-mentioned segments:
Global Wheat Germ Oil Market, By Products
Pasta
Edible Oils
Snacks
Cereals
Germ-enriched Bread
Global Wheat Germ Oil market, By Application
Capsules
Soft gel
Skincare
Hair care
Dietary supplements
Others
Global Wheat Germ Oil Market, By Distribution Channels
Store-based Retail
Hypermarkets
Supermarkets
Specialty Stores
Convenience Stores
Online Retailing
Global Wheat Germ Oil market, Regional Analysis
The purpose of this research is to show vendors where there is potential in the market by breaking it down into different regions and sectors. Knowing the present state of the market and its projected trajectory for growth was crucial for making an opportunity assessment. In order to predict the market, consumption and production habits are being analyzed meticulously. Market segment growth, scenario-based research, revenue growth of important market vendors, and growth of the adjacent market are additional elements taken into account when forecasting the market.
A combination of top-down and bottom-up market estimation methods, reinforced by interviews with key opinion leaders in the field, was used to arrive at the final market size. Taking the market's characteristics into account, we calculated the Personal Products by summing up the various segments, their share in the Household & Personal Products category, and the percentage of vendors selling these products. In order to ascertain the market's growth, many aspects were discovered and their impacts were examined. These elements included drivers, trends, restraints, and opportunities. We have examined the market's growth year-on-year to have a better grasp of the market's expansion. Growth patterns were also determined by comparing historic growth rates.
Extracted from the innermost part of a wheat kernel, wheat germ oil is a naturally occurring fat-soluble oil with a somewhat nutty flavor, an opaque brownish hue, and a rich, heavy herbal aroma. Wheat germ oil contains approximately 25% of the vitamins, minerals, and proteins found in wheat grains. The fatty acids included in wheat germ oil, which also include oleic acid, palmitic acid, stearic fatty acids, linoleic acid (omega-6 & omega-3), and others, help to keep the immunological system, neurological system, and reproductive system in good working order. Wheat germ oil helps reduce cholesterol and blood pressure since it contains omega-3 fatty acids.
The growing demand for natural and organic products, together with rising consumer awareness of the health advantages of wheat germ oil, is propelling the global market for this product to see a CAGR. The increased knowledge among consumers about the health benefits of wheat germ oil has led to a large growth in the market for this product. According to DSM Consumer Insights, a survey shows that 60% of consumers agree that the epidemic has made people realize how important it is to take preventative measures by living better. This tendency is here to stay, not just a temporary fix.
There is still a constant tendency towards adopting large dietary alterations, even though fewer customers voiced urgent worries about COVID-19 in April 2023 (44% vs. 76% in April 2020). The majority of respondents (73% in both surveys) plan to make healthy food and drink choices a top priority. Wheat germ oil has beneficial effects on skin health, cardiovascular health, and general well-being due to its abundance of vital nutrients like vitamin E, omega-3 fatty acids, and omega-6 fatty acids. The market for wheat germ oil has increased due to health-conscious consumers actively seeking natural and nutrient-rich products, which has resonated with this.
The rising demand for organic and all-natural goods is also fueling the market's growth. An estimated 3,240,349 metric tons of organic produce were grown in India in 2021, as reported by the APEDA. The natural origin of wheat germ oil, which comes from wheat kernels and does not contain any chemicals or synthetic additives, is perfectly in line with this trend. Because of this congruence, wheat germ oil has seen a meteoric rise in its use in many other markets, including the culinary industry, cosmetics, and skincare. Wheat germ oil has become increasingly popular in recent years, especially in the personal care and cosmetics sector, where it is used extensively in anti-aging serums, moisturizers, and other similar products.
Report Coverage
Global Wheat Germ Oil research report categorizes the market for global based on various segments and regions, forecasts revenue growth, and analyzes trends in each submarket. Global Wheat Germ Oil report analyses the key growth drivers, opportunities, and challenges influencing the global market. Recent market developments and Wheat Germ Oil competitive strategies such as expansion, product launch and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key Wheat Germ Oil market players and analyses their core competencies in each global market sub-segments.
| REPORT ATTRIBUTES | DETAILS |
|---|---|
| Study Period | 2017-2031 |
| Base Year | 2024 |
| Forecast Period | 2024-2031 |
| Historical Period | 2017-2021 |
| Unit | Value (USD Billion) |
| Key Companies Profiled | General Nutrition Centers Inc, ConnOils LLC, VIOBIN USA, Swanson Health Products, Grupo Plimon, Viobin, Agroselprom, Inlife Pharma Pvt. Ltd., Henry Lamotte Oils GmbH, Country Life, LLC, NutriPlex Formulas Inc, Henan Kun Hua Technology, Kanta Enterprises Private Limited, Hebei Jiafeng Plant Oils, Henan Yuanquan, Navchetna Kendra, Herbal Biosolutions, Arista Networks, Inc, GNLD International, CONNOILS, Kunhua Bio-tech Co., Ltd, Grupo Plimon |
| Segments Covered | • By Product |
| Customization Scope | Free report customization (equivalent to up to 3 analyst working days) with purchase. Addition or alteration to country, regional & segment scope |
Key Points Covered in the Report
- Market Revenue of Wheat Germ Oil Market from 2021 to 2031.
- Market Forecast for Wheat Germ Oil Market from 2021 to 2031.
- Regional Market Share and Revenue from 2021 to 2031.
- Country Market share within region from 2021 to 2031.
- Key Type and Application Revenue and forecast.
- Company Market Share Analysis, Wheat Germ Oil competitive scenario, ranking, and detailed company
profiles. - Market driver, restraints, and detailed COVID-19 impact on Wheat Germ Oil
Market
Competitive Environment:
The research provides an accurate study of the major organisations and companies operating in the global Wheat Germ Oil market, along with a comparative evaluation based on their product portfolios, corporate summaries, geographic reach, business plans, Wheat Germ Oil market shares in specific segments, and SWOT analyses. A detailed analysis of the firms' recent news and developments, such as product development, inventions, joint ventures, partnerships, mergers and acquisitions, strategic alliances, and other activities, is also included in the study. This makes it possible to assess the level of market competition as a whole.
List of Major Market Participants
General Nutrition Centers Inc, ConnOils LLC, VIOBIN USA, Swanson Health Products, Grupo Plimon, Viobin, Agroselprom, Inlife Pharma Pvt. Ltd., Henry Lamotte Oils GmbH, Country Life, LLC, NutriPlex Formulas Inc, Henan Kun Hua Technology, Kanta Enterprises Private Limited, Hebei Jiafeng Plant Oils, Henan Yuanquan, Navchetna Kendra, Herbal Biosolutions, Arista Networks, Inc, GNLD International, CONNOILS, Kunhua Bio-tech Co., Ltd, Grupo Plimon
Primary Target Market
- Market Players of Wheat Germ Oil
- Investors
- End-users
- Government Authorities
- Consulting And Research Firm
- Venture capitalists
- Third-party knowledge providers
- Value-Added Resellers (VARs)
Market Segment:
This study forecasts global, regional, and country revenue from 2019 to 2031. INFINITIVE DATA EXPERT has segmented the global Wheat Germ Oil market based on the below-mentioned segments:
Global Wheat Germ Oil Market, By Products
Pasta
Edible Oils
Snacks
Cereals
Germ-enriched Bread
Global Wheat Germ Oil market, By Application
Capsules
Soft gel
Skincare
Hair care
Dietary supplements
Others
Global Wheat Germ Oil Market, By Distribution Channels
Store-based Retail
Hypermarkets
Supermarkets
Specialty Stores
Convenience Stores
Online Retailing
Global Wheat Germ Oil market, Regional Analysis
- Europe: Germany, Uk, France, Italy, Spain, Russia, Rest of Europe
- The Asia Pacific: China,Japan,India,South Korea,Australia,Rest of Asia Pacific
- South America: Brazil, Argentina, Rest of South America
- Middle East & Africa: UAE, Saudi Arabia, Qatar, South Africa, Rest of Middle East & Africa
About This Research
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