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The global webtoons market will grow from its 2023 revenue of $4.17 billion to a whopping $60.19 billion by 2031, a compound annual growth rate (CAGR) of 42.8%.
The proliferation of global internet connections has led to a transnational consumption of Korean digital culture, and webtoons are a representative genre of this culture. Webtoons spread rapidly as smartphones became commonplace in North American and European society. This is because webtoons, unlike traditional comics and manga, are vertically formatted, making them easier to scan on smart devices. Their vertical layout is designed to be easily scrolled on most smart devices. A global webtoons platform where both professional and amateur artists can upload and sell their digital comics, and where anybody can scan them for free. While webtoons are useful for scanning stories, managing signed series, and keeping track of recently scanned series, you can't start reading them on your mobile device and then decide to save a copy online (or vice versa). Webtoons also don't allow users to scan series across different mobile OSes.
During the epidemic, there has been a noticeable uptick in the consumption of digital entertainment and activities. During pandemics, webtoons are preferable because to their accessibility, even from home. Multiple internet news sites provide up-to-the-minute information about COVID-19 in a timely manner. One of the many forms of digital media that are helping to get the word out about COVID-19 is the online comic. The rapid expansion of the industry was unaffected by COVID-19, even if it made webtoon production more robust. While COVID-19 has made webtoon development more durable, it has not been able to slow the rapid expansion of the industry, and illicit websites hosting pirated webtoons show no indications of going away. Concurrently, despite government efforts, illicit websites hosting pirated webtoons have remained unchanged. There was still hope for webtoons and online novel marketplaces despite the COVID-19 pandemic.
Webtoons are exclusively available online, and because most of them are so brief, there aren't enough chapters to warrant printing them. Furthermore, viewers may be let down by the quality and level of webtoon stories because many of the artists featured in these shows are amateurs. There is still a long way to go before the webtoons business can establish its domination outside of South Korea, Malaysia, Vietnam, and Taiwan, despite the fact that webtoons are gradually growing in popularity across the globe.
The worldwide webtoons industry was positively affected by the COVID-19 outbreak. There are a lot of economic variables that affect the growth of the webtoons market's revenue, including things like GDP growth, employment rate, demographics, income distribution, and inflation. People who have more money to spare during the pandemic are more likely to spend it on amusement. People are still budget conscious and would rather spend their money on amusement, even in developing nations. In addition to having a top-tier media industry, India's massive youth population is likely to spur even more growth in the children's category.
For webtoon industry operators, political stability in the entertainment business was crucial during the pandemic. Events with a lot of attendees, such as festivals, big-name performers, or sponsors may face strict tax regulations. Everything from the types of entertainment venues to the fees and taxes levied on them is up to the government. In the realm of digital services, customers have been granted free subscriptions and extensions and fees have been waived.
Webtoons couldn't have been made possible without the digital infrastructure that supports them, such as fast and reliable broadband Internet and smartphone transmission. Webtoons are becoming increasingly popular as a mobile entertainment option, which presents a significant opportunity for platform providers in Korea. Much of the credit for the market's meteoric rise should go to South Korea's ever-increasing number of internet users. In January 2021, the population of South Korea was 51.29 million, according to information compiled by the industry. There has been a shift in the media and entertainment industries due to the rise of digital technology, platforms, and networks. This will have the most long-term impact on the market.
Report Coverage
Global Webtoons research report categorizes the market for global based on various segments and regions, forecasts revenue growth, and analyzes trends in each submarket. Global Webtoons report analyses the key growth drivers, opportunities, and challenges influencing the global market. Recent market developments and Webtoons competitive strategies such as expansion, product launch and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key Webtoons market players and analyses their core competencies in each global market sub-segments.
Key Points Covered in the Report
Competitive Environment:
The research provides an accurate study of the major organisations and companies operating in the global Webtoons market, along with a comparative evaluation based on their product portfolios, corporate summaries, geographic reach, business plans, Webtoons market shares in specific segments, and SWOT analyses. A detailed analysis of the firms' recent news and developments, such as product development, inventions, joint ventures, partnerships, mergers and acquisitions, strategic alliances, and other activities, is also included in the study. This makes it possible to assess the level of market competition as a whole.
List of Major Market Participants
MARVEL UNLIMITED, BOMTOON, TAPPYTOON, DAUM WEBTOON AND COMPANY, NHN COMICO CORP, Kakao Corp., IZNEO WEBTOON, naver webtoon corp, SIDEWALK GROUP, and Lezhin Entertainment
Primary Target Market
Market Segment:
This study forecasts global, regional, and country revenue from 2019 to 2031. INFINITIVE DATA EXPERT has segmented the global Webtoons market based on the below-mentioned segments:
Global Webtoons Market, By Type
Comedy
Action
Sci-Fic
Horror
Romance
Others
Global Webtoons market, By Application
Mobile
Laptop
Tablets
Television
Global Webtoons Market, By Revenue Model
Subscription Based
Adds bases
Global Webtoons market, Regional Analysis
The proliferation of global internet connections has led to a transnational consumption of Korean digital culture, and webtoons are a representative genre of this culture. Webtoons spread rapidly as smartphones became commonplace in North American and European society. This is because webtoons, unlike traditional comics and manga, are vertically formatted, making them easier to scan on smart devices. Their vertical layout is designed to be easily scrolled on most smart devices. A global webtoons platform where both professional and amateur artists can upload and sell their digital comics, and where anybody can scan them for free. While webtoons are useful for scanning stories, managing signed series, and keeping track of recently scanned series, you can't start reading them on your mobile device and then decide to save a copy online (or vice versa). Webtoons also don't allow users to scan series across different mobile OSes.
During the epidemic, there has been a noticeable uptick in the consumption of digital entertainment and activities. During pandemics, webtoons are preferable because to their accessibility, even from home. Multiple internet news sites provide up-to-the-minute information about COVID-19 in a timely manner. One of the many forms of digital media that are helping to get the word out about COVID-19 is the online comic. The rapid expansion of the industry was unaffected by COVID-19, even if it made webtoon production more robust. While COVID-19 has made webtoon development more durable, it has not been able to slow the rapid expansion of the industry, and illicit websites hosting pirated webtoons show no indications of going away. Concurrently, despite government efforts, illicit websites hosting pirated webtoons have remained unchanged. There was still hope for webtoons and online novel marketplaces despite the COVID-19 pandemic.
Webtoons are exclusively available online, and because most of them are so brief, there aren't enough chapters to warrant printing them. Furthermore, viewers may be let down by the quality and level of webtoon stories because many of the artists featured in these shows are amateurs. There is still a long way to go before the webtoons business can establish its domination outside of South Korea, Malaysia, Vietnam, and Taiwan, despite the fact that webtoons are gradually growing in popularity across the globe.
The worldwide webtoons industry was positively affected by the COVID-19 outbreak. There are a lot of economic variables that affect the growth of the webtoons market's revenue, including things like GDP growth, employment rate, demographics, income distribution, and inflation. People who have more money to spare during the pandemic are more likely to spend it on amusement. People are still budget conscious and would rather spend their money on amusement, even in developing nations. In addition to having a top-tier media industry, India's massive youth population is likely to spur even more growth in the children's category.
For webtoon industry operators, political stability in the entertainment business was crucial during the pandemic. Events with a lot of attendees, such as festivals, big-name performers, or sponsors may face strict tax regulations. Everything from the types of entertainment venues to the fees and taxes levied on them is up to the government. In the realm of digital services, customers have been granted free subscriptions and extensions and fees have been waived.
Webtoons couldn't have been made possible without the digital infrastructure that supports them, such as fast and reliable broadband Internet and smartphone transmission. Webtoons are becoming increasingly popular as a mobile entertainment option, which presents a significant opportunity for platform providers in Korea. Much of the credit for the market's meteoric rise should go to South Korea's ever-increasing number of internet users. In January 2021, the population of South Korea was 51.29 million, according to information compiled by the industry. There has been a shift in the media and entertainment industries due to the rise of digital technology, platforms, and networks. This will have the most long-term impact on the market.
Report Coverage
Global Webtoons research report categorizes the market for global based on various segments and regions, forecasts revenue growth, and analyzes trends in each submarket. Global Webtoons report analyses the key growth drivers, opportunities, and challenges influencing the global market. Recent market developments and Webtoons competitive strategies such as expansion, product launch and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key Webtoons market players and analyses their core competencies in each global market sub-segments.
| REPORT ATTRIBUTES | DETAILS |
|---|---|
| Study Period | 2017-2031 |
| Base Year | 2023 |
| Forecast Period | 2023-2031 |
| Historical Period | 2017-2021 |
| Unit | Value (USD Billion) |
| Key Companies Profiled | MARVEL UNLIMITED, BOMTOON, TAPPYTOON, DAUM WEBTOON AND COMPANY, NHN COMICO CORP, Kakao Corp., IZNEO WEBTOON, naver webtoon corp, SIDEWALK GROUP, and Lezhin Entertainment |
| Segments Covered | • By Product |
| Customization Scope | Free report customization (equivalent to up to 3 analyst working days) with purchase. Addition or alteration to country, regional & segment scope |
Key Points Covered in the Report
- Market Revenue of Webtoons Market from 2021 to 2031.
- Market Forecast for Webtoons Market from 2021 to 2031.
- Regional Market Share and Revenue from 2021 to 2031.
- Country Market share within region from 2021 to 2031.
- Key Type and Application Revenue and forecast.
- Company Market Share Analysis, Webtoons competitive scenario, ranking, and detailed company
profiles. - Market driver, restraints, and detailed COVID-19 impact on Webtoons
Market
Competitive Environment:
The research provides an accurate study of the major organisations and companies operating in the global Webtoons market, along with a comparative evaluation based on their product portfolios, corporate summaries, geographic reach, business plans, Webtoons market shares in specific segments, and SWOT analyses. A detailed analysis of the firms' recent news and developments, such as product development, inventions, joint ventures, partnerships, mergers and acquisitions, strategic alliances, and other activities, is also included in the study. This makes it possible to assess the level of market competition as a whole.
List of Major Market Participants
MARVEL UNLIMITED, BOMTOON, TAPPYTOON, DAUM WEBTOON AND COMPANY, NHN COMICO CORP, Kakao Corp., IZNEO WEBTOON, naver webtoon corp, SIDEWALK GROUP, and Lezhin Entertainment
Primary Target Market
- Market Players of Webtoons
- Investors
- End-users
- Government Authorities
- Consulting And Research Firm
- Venture capitalists
- Third-party knowledge providers
- Value-Added Resellers (VARs)
Market Segment:
This study forecasts global, regional, and country revenue from 2019 to 2031. INFINITIVE DATA EXPERT has segmented the global Webtoons market based on the below-mentioned segments:
Global Webtoons Market, By Type
Comedy
Action
Sci-Fic
Horror
Romance
Others
Global Webtoons market, By Application
Mobile
Laptop
Tablets
Television
Global Webtoons Market, By Revenue Model
Subscription Based
Adds bases
Global Webtoons market, Regional Analysis
- Europe: Germany, Uk, France, Italy, Spain, Russia, Rest of Europe
- The Asia Pacific: China,Japan,India,South Korea,Australia,Rest of Asia Pacific
- South America: Brazil, Argentina, Rest of South America
- Middle East & Africa: UAE, Saudi Arabia, Qatar, South Africa, Rest of Middle East & Africa
About This Research
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