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With a projected CAGR of 47.7% from 2024 to 2031, the transparent display market is anticipated to reach 2.69 billion USD by the end of that year. One of the quickly expanding technologies that can display text and graphics on a transparent screen and is utilized in a variety of goods is the transparent display.
Prompting interest in cutting-edge display technology in a wide range of industries, the worldwide transparent display market has been expanding at a rapid pace in recent years. Transparent displays are making their way into the retail, automotive, and consumer electronics industries thanks to the novel and immersive user experience they provide. There is now room for interactive and augmented reality applications, thanks to advancements in transparent OLED and LCD technologies, among other things. The market is unable to expand due to issues such as high production costs and scalability limits. Driven by technical advancements in nations like Japan and South Korea, the Asia-Pacific region controls the majority of the industry. Some current trends include energy-efficient solutions and the integration of smart appliances with transparent displays.
A number of industries, including healthcare, sports and entertainment, aerospace and defense, and the automotive sector, are seeing an uptick in the usage of transparent displays in head-up displays and head-up displays, which is driving demand in the transparent display market. Consumers are influenced by the unique and eye-catching impact of the transparent display, which changes their viewing behavior. Among the many types of smart wearables on the market today, organic light-emitting diode (OLED) displays are among the most prominent. With a significant portion of the market in 2018, OLED displays are anticipated to experience significant growth across all segments. The transparent display market is anticipated to experience substantial growth in the next years, thanks to the widespread use of HMDs in many industries like as healthcare, transportation, consumer goods, the arts, and education. Display panels for smart glass, HUDs, and HMDs would be in high demand during the next five years due to the expanding transparent display market.
Products based on display technology, which are common in the electronics sector, can be expensive at first, but then prices drop dramatically as the technology improves. As a result of improved production methods and the introduction of newer display technologies like LED and OLED, the price of LCD-based display devices fell significantly in 2013, 2014, and 2015 in the display market. However, consumers are patiently waiting for prices to drop on emerging display technologies like organic light-emitting diode (OLED). The market for transparent displays is significantly affected by this factor. Adopting new, creative technology comes with a hefty price tag, which means devices will be more expensive for consumers. This might slow down the market's expansion in the coming years.
The growing demand for smart glasses and HMDs, as well as their increasing usage in advertising, are propelling the transparent displays market to record highs in terms of compound annual growth rate (CAGR). Displays and display technologies have progressed through the years to provide better resolution with less power consumption, thanks to technological advancements. Thanks to innovations in nanoparticle technology and transparent sensors in electronic circuits, the transparent display sector has been able to grow. In place of inflexible square panels, researchers are working on a more engaging flexible display. Because of this, there is a huge possibility for growth in the transparent display market.
Over the past few years, organic light-emitting diodes (OLEDs) have been the most popular display technology for transparent screens. Real organic light-emitting diode materials are transparent, allowing for the creation of transparent OLEDs. Many display manufacturers can now use organic light-emitting diodes (OLEDs) to design and manufacture OLED screens. Numerous suppliers have started investing heavily in OLED research and development because to the benefits. Head-mounted display (HMD) manufacturers are driving up demand for organic light-emitting diode (OLED) transparent screens, which means they're flooding the market. The analysis by Intel Corporation predicts that the augmented reality and virtual reality headset industry would surpass USD 45 billion in 2021. Hardware sales also exceeded 80 billion units in 2021, a significant rise over the 9.4 billion units projected to be sold during that two-year period. It is expected that vendors of transparent displays will continue to see an expansion in the industry, as displays play a significant role in the AR/VR sector.
A major problem for the sector under investigation is the high entry barrier and low consumer penetration. As a result of price sensitivity, the majority of consumers in several of the biggest markets, such as India, China, Brazil, etc., may be able to resist purchasing the transparent displays despite their promising future. Revenue in the transparent display sector is thus affected.
Report Coverage
Global Transparent Display research report categorizes the market for global based on various segments and regions, forecasts revenue growth, and analyzes trends in each submarket. Global Transparent Display report analyses the key growth drivers, opportunities, and challenges influencing the global market. Recent market developments and Transparent Display competitive strategies such as expansion, product launch and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key Transparent Display market players and analyses their core competencies in each global market sub-segments.
Key Points Covered in the Report
Competitive Environment:
The research provides an accurate study of the major organisations and companies operating in the global Transparent Display market, along with a comparative evaluation based on their product portfolios, corporate summaries, geographic reach, business plans, Transparent Display market shares in specific segments, and SWOT analyses. A detailed analysis of the firms' recent news and developments, such as product development, inventions, joint ventures, partnerships, mergers and acquisitions, strategic alliances, and other activities, is also included in the study. This makes it possible to assess the level of market competition as a whole.
List of Major Market Participants
Planar Systems, Inc. (US), Pro Display (UK), Crystal Display Systems Ltd. (UK), LG Electronics Inc. (South Korea), Panasonics Corporation (Japan), BenQ Corporation (Taiwan), ClearLED (US), Kent Optronics, Inc. (US), NEC Display Solutions, Ltd. (Japan), Universal Display Corporation (US), Evoluce GmbH (Germany), Globus Infocom Ltd. (India), Hangzhou Hikvision Digital Technology Co., Ltd. (China), Japan Display Inc. (Japan), Optinvent (France), Pilot Screentime GmbH (Germany), Shenzhen Nexnovo Technology Co., Ltd. (China), Shenzhen HOXLED Optoelectronic Technology Co., Ltd. (China), Samsung Display (South Korea), and Shenzhen AuroLED Technology Co., Ltd. (China)
Primary Target Market
Market Segment:
This study forecasts global, regional, and country revenue from 2019 to 2031. INFINITIVE DATA EXPERT has segmented the global Transparent Display market based on the below-mentioned segments:
Global Transparent Display Market, By Product
Head-Mounted Display
Head-Up Display
Digital Signage
Smart Appliance
Others
Global Transparent Display market, By Technology
LCD
OLED
Others
Global Transparent Display Market, By Resolution
Ultra HD
Full HD
HD
Global Transparent Display market, Regional Analysis
Prompting interest in cutting-edge display technology in a wide range of industries, the worldwide transparent display market has been expanding at a rapid pace in recent years. Transparent displays are making their way into the retail, automotive, and consumer electronics industries thanks to the novel and immersive user experience they provide. There is now room for interactive and augmented reality applications, thanks to advancements in transparent OLED and LCD technologies, among other things. The market is unable to expand due to issues such as high production costs and scalability limits. Driven by technical advancements in nations like Japan and South Korea, the Asia-Pacific region controls the majority of the industry. Some current trends include energy-efficient solutions and the integration of smart appliances with transparent displays.
A number of industries, including healthcare, sports and entertainment, aerospace and defense, and the automotive sector, are seeing an uptick in the usage of transparent displays in head-up displays and head-up displays, which is driving demand in the transparent display market. Consumers are influenced by the unique and eye-catching impact of the transparent display, which changes their viewing behavior. Among the many types of smart wearables on the market today, organic light-emitting diode (OLED) displays are among the most prominent. With a significant portion of the market in 2018, OLED displays are anticipated to experience significant growth across all segments. The transparent display market is anticipated to experience substantial growth in the next years, thanks to the widespread use of HMDs in many industries like as healthcare, transportation, consumer goods, the arts, and education. Display panels for smart glass, HUDs, and HMDs would be in high demand during the next five years due to the expanding transparent display market.
Products based on display technology, which are common in the electronics sector, can be expensive at first, but then prices drop dramatically as the technology improves. As a result of improved production methods and the introduction of newer display technologies like LED and OLED, the price of LCD-based display devices fell significantly in 2013, 2014, and 2015 in the display market. However, consumers are patiently waiting for prices to drop on emerging display technologies like organic light-emitting diode (OLED). The market for transparent displays is significantly affected by this factor. Adopting new, creative technology comes with a hefty price tag, which means devices will be more expensive for consumers. This might slow down the market's expansion in the coming years.
The growing demand for smart glasses and HMDs, as well as their increasing usage in advertising, are propelling the transparent displays market to record highs in terms of compound annual growth rate (CAGR). Displays and display technologies have progressed through the years to provide better resolution with less power consumption, thanks to technological advancements. Thanks to innovations in nanoparticle technology and transparent sensors in electronic circuits, the transparent display sector has been able to grow. In place of inflexible square panels, researchers are working on a more engaging flexible display. Because of this, there is a huge possibility for growth in the transparent display market.
Over the past few years, organic light-emitting diodes (OLEDs) have been the most popular display technology for transparent screens. Real organic light-emitting diode materials are transparent, allowing for the creation of transparent OLEDs. Many display manufacturers can now use organic light-emitting diodes (OLEDs) to design and manufacture OLED screens. Numerous suppliers have started investing heavily in OLED research and development because to the benefits. Head-mounted display (HMD) manufacturers are driving up demand for organic light-emitting diode (OLED) transparent screens, which means they're flooding the market. The analysis by Intel Corporation predicts that the augmented reality and virtual reality headset industry would surpass USD 45 billion in 2021. Hardware sales also exceeded 80 billion units in 2021, a significant rise over the 9.4 billion units projected to be sold during that two-year period. It is expected that vendors of transparent displays will continue to see an expansion in the industry, as displays play a significant role in the AR/VR sector.
A major problem for the sector under investigation is the high entry barrier and low consumer penetration. As a result of price sensitivity, the majority of consumers in several of the biggest markets, such as India, China, Brazil, etc., may be able to resist purchasing the transparent displays despite their promising future. Revenue in the transparent display sector is thus affected.
Report Coverage
Global Transparent Display research report categorizes the market for global based on various segments and regions, forecasts revenue growth, and analyzes trends in each submarket. Global Transparent Display report analyses the key growth drivers, opportunities, and challenges influencing the global market. Recent market developments and Transparent Display competitive strategies such as expansion, product launch and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key Transparent Display market players and analyses their core competencies in each global market sub-segments.
| REPORT ATTRIBUTES | DETAILS |
|---|---|
| Study Period | 2017-2031 |
| Base Year | 2023 |
| Forecast Period | 2023-2031 |
| Historical Period | 2017-2021 |
| Unit | Value (USD Billion) |
| Key Companies Profiled | Planar Systems, Inc. (US), Pro Display (UK), Crystal Display Systems Ltd. (UK), LG Electronics Inc. (South Korea), Panasonics Corporation (Japan), BenQ Corporation (Taiwan), ClearLED (US), Kent Optronics, Inc. (US), NEC Display Solutions, Ltd. (Japan), Universal Display Corporation (US), Evoluce GmbH (Germany), Globus Infocom Ltd. (India), Hangzhou Hikvision Digital Technology Co., Ltd. (China), Japan Display Inc. (Japan), Optinvent (France), Pilot Screentime GmbH (Germany), Shenzhen Nexnovo Technology Co., Ltd. (China), Shenzhen HOXLED Optoelectronic Technology Co., Ltd. (China), Samsung Display (South Korea), and Shenzhen AuroLED Technology Co., Ltd. (China) |
| Segments Covered | • By Product |
| Customization Scope | Free report customization (equivalent to up to 3 analyst working days) with purchase. Addition or alteration to country, regional & segment scope |
Key Points Covered in the Report
- Market Revenue of Transparent Display Market from 2021 to 2031.
- Market Forecast for Transparent Display Market from 2021 to 2031.
- Regional Market Share and Revenue from 2021 to 2031.
- Country Market share within region from 2021 to 2031.
- Key Type and Application Revenue and forecast.
- Company Market Share Analysis, Transparent Display competitive scenario, ranking, and detailed company
profiles. - Market driver, restraints, and detailed COVID-19 impact on Transparent Display
Market
Competitive Environment:
The research provides an accurate study of the major organisations and companies operating in the global Transparent Display market, along with a comparative evaluation based on their product portfolios, corporate summaries, geographic reach, business plans, Transparent Display market shares in specific segments, and SWOT analyses. A detailed analysis of the firms' recent news and developments, such as product development, inventions, joint ventures, partnerships, mergers and acquisitions, strategic alliances, and other activities, is also included in the study. This makes it possible to assess the level of market competition as a whole.
List of Major Market Participants
Planar Systems, Inc. (US), Pro Display (UK), Crystal Display Systems Ltd. (UK), LG Electronics Inc. (South Korea), Panasonics Corporation (Japan), BenQ Corporation (Taiwan), ClearLED (US), Kent Optronics, Inc. (US), NEC Display Solutions, Ltd. (Japan), Universal Display Corporation (US), Evoluce GmbH (Germany), Globus Infocom Ltd. (India), Hangzhou Hikvision Digital Technology Co., Ltd. (China), Japan Display Inc. (Japan), Optinvent (France), Pilot Screentime GmbH (Germany), Shenzhen Nexnovo Technology Co., Ltd. (China), Shenzhen HOXLED Optoelectronic Technology Co., Ltd. (China), Samsung Display (South Korea), and Shenzhen AuroLED Technology Co., Ltd. (China)
Primary Target Market
- Market Players of Transparent Display
- Investors
- End-users
- Government Authorities
- Consulting And Research Firm
- Venture capitalists
- Third-party knowledge providers
- Value-Added Resellers (VARs)
Market Segment:
This study forecasts global, regional, and country revenue from 2019 to 2031. INFINITIVE DATA EXPERT has segmented the global Transparent Display market based on the below-mentioned segments:
Global Transparent Display Market, By Product
Head-Mounted Display
Head-Up Display
Digital Signage
Smart Appliance
Others
Global Transparent Display market, By Technology
LCD
OLED
Others
Global Transparent Display Market, By Resolution
Ultra HD
Full HD
HD
Global Transparent Display market, Regional Analysis
- Europe: Germany, Uk, France, Italy, Spain, Russia, Rest of Europe
- The Asia Pacific: China,Japan,India,South Korea,Australia,Rest of Asia Pacific
- South America: Brazil, Argentina, Rest of South America
- Middle East & Africa: UAE, Saudi Arabia, Qatar, South Africa, Rest of Middle East & Africa
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