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The size of the global market for protein supplements was USD 25.39 billion in 2022; it is anticipated to increase from USD 27.49 billion in 2023 to USD 51.89 billion by 2030, at a CAGR of 10.5% over the five-year period from 2023 to 2030.
The transition to novel plant-based protein sources and the rise in demand for supplements that hasten muscle repair are the main growth-promoting elements. Globally, more customers are looking for non-GMO, non-animal, and sustainable sources of protein. For instance, the demand for plant-based protein components has increased as plant-based meat consumption has increased significantly in the U.S.
Many firms are using proteins derived from oilseeds and cereals in their new formulations. The North American plant-based protein market is expanding as a result of rising government assistance. For instance, the commercialization of novel plant-based ingredients for the food, animal feed, and aquaculture industries is a top priority for the Canadian government. The Canadian Prime Minister announced in June 2020 that Merit Functional Foods, a firm that produces alternatives to animal proteins, will receive a grant of $100 million. The company will use the money to erect its manufacturing facility in Canada.
Hormones, essential organs, the immune system, and the brain system all depend on protein. It is typically present in plant-based foods like soy, beans, nuts, and whole grains as well as in meat and animal products including beef, dairy, fish, and chicken. Different kinds of protein supplements in the shape of powder, smoothies, and bars are modified high-quality protein sources. Protein supplements help the body's muscles, skin, and hair grow, repair, and remain healthy. They also provide a number of other advantages, such as assisting with weight loss, lowering cholesterol, boosting immunity, and preventing cardiovascular illnesses. Due to the wide selection and convenience for customers, these are typically purchased from online fitness retailers. The rise in health concerns that have caused people to turn to fitness centers, gyms, and health clubs is what is fueling the expansion of the worldwide protein supplement market. Additionally, the market is expanding as a result of the rise in obesity rates and the increase in disposable income. The growth of the protein supplement market is anticipated to be constrained during the forecast period by the availability of less expensive alternatives, adverse effects of protein supplements, and unfavorable publicity & claims. It is projected that rising demand from the youthful, health-conscious population and the introduction of protein supplements in underdeveloped nations would offer profitable potential for the growth of the protein supplement industry.
The unclear pandemic situation has a minor impact on the world market. The demand for protein supplements significantly increased during the early stages of the COVID-19 epidemic. To strengthen their immune systems and general health while at home, many people turned to these supplements. Protein supplements were widely used during this time to satisfy nutritional needs due to their convenience. However, the pandemic severely disrupted the world's supply systems. Production, delivery, and availability of protein supplements were disrupted by lockdowns, travel restrictions, and labor shortages, causing delays and shortages in some areas.
The pandemic also altered consumer behavior. Some people reduced their intake of protein supplements due to gym closures and less opportunities for physical activity, especially those who used them primarily for fitness-related goals. However, there was a rise in demand for tailored fitness solutions and at-home workouts, which opened up new business potential for organizations catering to this market.
Globally, veganism has become more and more popular in recent years due to rising concerns about animal welfare and environmental sustainability. The demand for items containing plant-based protein has been considerably impacted by the rising popularity of plant-based diets. Notably, fiber-rich plant-based protein powders have become more popular because they support a healthy gut microbiota and simpler digestion. Consequently, plant-based protein powders are frequently viewed as an improved alternative to animal-based protein.
The demand for plant-based protein products made from ingredients like soy, pea, and rice has significantly increased. To fulfill this expanding need, businesses are concentrating on creating cutting-edge plant-based supplements. For instance, Gold Standard 100% Plant Protein powder, which is made entirely of vegan components, was introduced in the plant-based category by Optimum Nutrition, the flagship sports nutrition brand of Glanbia, in October 2022. 24 grams of quality plant-based protein are included in the new formula to power a variety of physical activity.
Report Coverage
Global Protein Supplements research report categorizes the market for global based on various segments and regions, forecasts revenue growth, and analyzes trends in each submarket. Global Protein Supplements report analyses the key growth drivers, opportunities, and challenges influencing the global market. Recent market developments and Protein Supplements competitive strategies such as expansion, product launch and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key Protein Supplements market players and analyses their core competencies in each global market sub-segments.
Key Points Covered in the Report
Competitive Environment:
The research provides an accurate study of the major organisations and companies operating in the global Protein Supplements market, along with a comparative evaluation based on their product portfolios, corporate summaries, geographic reach, business plans, Protein Supplements market shares in specific segments, and SWOT analyses. A detailed analysis of the firms' recent news and developments, such as product development, inventions, joint ventures, partnerships, mergers and acquisitions, strategic alliances, and other activities, is also included in the study. This makes it possible to assess the level of market competition as a whole.
List of Major Market Participants
Glanbia plc. (Ireland), Now Health Group, Inc. (U.S.), Nutiva Inc (U.S.), The Simply Good Food Co (U.S.), Iovate Health Sciences International Inc. (Canada), MusclePharm Corporation (U.S.), Kerry Group Plc (Ireland), CytoSport, Inc. (U.S.), The Nature's Bounty Co. (U.S.), Reliance Vitamin Company, Inc. (U.S.), Herbalife Nutrition, Inc. (U.S.), Danone SA (France), GNC Holdings, LLC (U.S.), Orgain Inc. (U.S.), True Nutrition (U.S.), Bright LifeCare Pvt. Ltd., Hormel Foods Corporation, Vitaco Health Australia Pty Limited, Amway Corp., Abbott Laboratories, Otsuka Holdings Co., Ltd., THG plc.
Primary Target Market
Market Segment:
This study forecasts global, regional, and country revenue from 2019 to 2030. INFINITIVE DATA EXPERT has segmented the global Protein Supplements market based on the below-mentioned segments:
Global Protein Supplements Market, By Type
Casein
Whey Protein
Egg Protein
Soy Protein
Others
Global Protein Supplements market, By DISTRIBUTION CHANNEL
Supermarket/Hypermarket
Online
Chemist/Drugstore
Nutrition Store
Health Food Store
Specialist Sports Store
Others
Global Protein Supplements Market, By Form
Powder
RTD liquid
Protein Bars
Global Protein Supplements market, Regional Analysis
The transition to novel plant-based protein sources and the rise in demand for supplements that hasten muscle repair are the main growth-promoting elements. Globally, more customers are looking for non-GMO, non-animal, and sustainable sources of protein. For instance, the demand for plant-based protein components has increased as plant-based meat consumption has increased significantly in the U.S.
Many firms are using proteins derived from oilseeds and cereals in their new formulations. The North American plant-based protein market is expanding as a result of rising government assistance. For instance, the commercialization of novel plant-based ingredients for the food, animal feed, and aquaculture industries is a top priority for the Canadian government. The Canadian Prime Minister announced in June 2020 that Merit Functional Foods, a firm that produces alternatives to animal proteins, will receive a grant of $100 million. The company will use the money to erect its manufacturing facility in Canada.
Hormones, essential organs, the immune system, and the brain system all depend on protein. It is typically present in plant-based foods like soy, beans, nuts, and whole grains as well as in meat and animal products including beef, dairy, fish, and chicken. Different kinds of protein supplements in the shape of powder, smoothies, and bars are modified high-quality protein sources. Protein supplements help the body's muscles, skin, and hair grow, repair, and remain healthy. They also provide a number of other advantages, such as assisting with weight loss, lowering cholesterol, boosting immunity, and preventing cardiovascular illnesses. Due to the wide selection and convenience for customers, these are typically purchased from online fitness retailers. The rise in health concerns that have caused people to turn to fitness centers, gyms, and health clubs is what is fueling the expansion of the worldwide protein supplement market. Additionally, the market is expanding as a result of the rise in obesity rates and the increase in disposable income. The growth of the protein supplement market is anticipated to be constrained during the forecast period by the availability of less expensive alternatives, adverse effects of protein supplements, and unfavorable publicity & claims. It is projected that rising demand from the youthful, health-conscious population and the introduction of protein supplements in underdeveloped nations would offer profitable potential for the growth of the protein supplement industry.
The unclear pandemic situation has a minor impact on the world market. The demand for protein supplements significantly increased during the early stages of the COVID-19 epidemic. To strengthen their immune systems and general health while at home, many people turned to these supplements. Protein supplements were widely used during this time to satisfy nutritional needs due to their convenience. However, the pandemic severely disrupted the world's supply systems. Production, delivery, and availability of protein supplements were disrupted by lockdowns, travel restrictions, and labor shortages, causing delays and shortages in some areas.
The pandemic also altered consumer behavior. Some people reduced their intake of protein supplements due to gym closures and less opportunities for physical activity, especially those who used them primarily for fitness-related goals. However, there was a rise in demand for tailored fitness solutions and at-home workouts, which opened up new business potential for organizations catering to this market.
Globally, veganism has become more and more popular in recent years due to rising concerns about animal welfare and environmental sustainability. The demand for items containing plant-based protein has been considerably impacted by the rising popularity of plant-based diets. Notably, fiber-rich plant-based protein powders have become more popular because they support a healthy gut microbiota and simpler digestion. Consequently, plant-based protein powders are frequently viewed as an improved alternative to animal-based protein.
The demand for plant-based protein products made from ingredients like soy, pea, and rice has significantly increased. To fulfill this expanding need, businesses are concentrating on creating cutting-edge plant-based supplements. For instance, Gold Standard 100% Plant Protein powder, which is made entirely of vegan components, was introduced in the plant-based category by Optimum Nutrition, the flagship sports nutrition brand of Glanbia, in October 2022. 24 grams of quality plant-based protein are included in the new formula to power a variety of physical activity.
Report Coverage
Global Protein Supplements research report categorizes the market for global based on various segments and regions, forecasts revenue growth, and analyzes trends in each submarket. Global Protein Supplements report analyses the key growth drivers, opportunities, and challenges influencing the global market. Recent market developments and Protein Supplements competitive strategies such as expansion, product launch and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key Protein Supplements market players and analyses their core competencies in each global market sub-segments.
| REPORT ATTRIBUTES | DETAILS |
|---|---|
| Study Period | 2017-2030 |
| Base Year | 2022 |
| Forecast Period | 2022-2030 |
| Historical Period | 2017-2021 |
| Unit | Value (USD Billion) |
| Key Companies Profiled | Glanbia plc. (Ireland), Now Health Group, Inc. (U.S.), Nutiva Inc (U.S.), The Simply Good Food Co (U.S.), Iovate Health Sciences International Inc. (Canada), MusclePharm Corporation (U.S.), Kerry Group Plc (Ireland), CytoSport, Inc. (U.S.), The Nature's Bounty Co. (U.S.), Reliance Vitamin Company, Inc. (U.S.), Herbalife Nutrition, Inc. (U.S.), Danone SA (France), GNC Holdings, LLC (U.S.), Orgain Inc. (U.S.), True Nutrition (U.S.), Bright LifeCare Pvt. Ltd., Hormel Foods Corporation, Vitaco Health Australia Pty Limited, Amway Corp., Abbott Laboratories, Otsuka Holdings Co., Ltd., THG plc. |
| Segments Covered | • By Product |
| Customization Scope | Free report customization (equivalent to up to 3 analyst working days) with purchase. Addition or alteration to country, regional & segment scope |
Key Points Covered in the Report
- Market Revenue of Protein Supplements Market from 2021 to 2030.
- Market Forecast for Protein Supplements Market from 2021 to 2030.
- Regional Market Share and Revenue from 2021 to 2030.
- Country Market share within region from 2021 to 2030.
- Key Type and Application Revenue and forecast.
- Company Market Share Analysis, Protein Supplements competitive scenario, ranking, and detailed company
profiles. - Market driver, restraints, and detailed COVID-19 impact on Protein Supplements
Market
Competitive Environment:
The research provides an accurate study of the major organisations and companies operating in the global Protein Supplements market, along with a comparative evaluation based on their product portfolios, corporate summaries, geographic reach, business plans, Protein Supplements market shares in specific segments, and SWOT analyses. A detailed analysis of the firms' recent news and developments, such as product development, inventions, joint ventures, partnerships, mergers and acquisitions, strategic alliances, and other activities, is also included in the study. This makes it possible to assess the level of market competition as a whole.
List of Major Market Participants
Glanbia plc. (Ireland), Now Health Group, Inc. (U.S.), Nutiva Inc (U.S.), The Simply Good Food Co (U.S.), Iovate Health Sciences International Inc. (Canada), MusclePharm Corporation (U.S.), Kerry Group Plc (Ireland), CytoSport, Inc. (U.S.), The Nature's Bounty Co. (U.S.), Reliance Vitamin Company, Inc. (U.S.), Herbalife Nutrition, Inc. (U.S.), Danone SA (France), GNC Holdings, LLC (U.S.), Orgain Inc. (U.S.), True Nutrition (U.S.), Bright LifeCare Pvt. Ltd., Hormel Foods Corporation, Vitaco Health Australia Pty Limited, Amway Corp., Abbott Laboratories, Otsuka Holdings Co., Ltd., THG plc.
Primary Target Market
- Market Players of Protein Supplements
- Investors
- End-users
- Government Authorities
- Consulting And Research Firm
- Venture capitalists
- Third-party knowledge providers
- Value-Added Resellers (VARs)
Market Segment:
This study forecasts global, regional, and country revenue from 2019 to 2030. INFINITIVE DATA EXPERT has segmented the global Protein Supplements market based on the below-mentioned segments:
Global Protein Supplements Market, By Type
Casein
Whey Protein
Egg Protein
Soy Protein
Others
Global Protein Supplements market, By DISTRIBUTION CHANNEL
Supermarket/Hypermarket
Online
Chemist/Drugstore
Nutrition Store
Health Food Store
Specialist Sports Store
Others
Global Protein Supplements Market, By Form
Powder
RTD liquid
Protein Bars
Global Protein Supplements market, Regional Analysis
- Europe: Germany, Uk, France, Italy, Spain, Russia, Rest of Europe
- The Asia Pacific: China,Japan,India,South Korea,Australia,Rest of Asia Pacific
- South America: Brazil, Argentina, Rest of South America
- Middle East & Africa: UAE, Saudi Arabia, Qatar, South Africa, Rest of Middle East & Africa
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