The car sector was already struggling before the COVID-19 pandemic hit, and now things are much worse. Films may not be widely used during the epidemic if car sales continue to drop even after the quarantine is lifted. The damage to the manufacturing plant is extensive, and it will have far-reaching consequences for the automotive sector. In the United Kingdom, for example, automobile demand dropped immediately to 95% in April, and presently, 90% of the country's manufacturing capacity is idle. Furthermore, data from January to August of 2020 shows a 23% drop in sales of motor vehicles in the United States.
The rising demand for window films that reduce energy consumption is the primary factor driving the window films market. Window films are commonly used to improve heating and cooling efficiency in homes and businesses. Developing countries like China and India are increasing their urbanisation and industrialization, which is driving up demand for window film.
The window films market is broken down on a global scale by product type, end-use, application, and geography. Vinyl, polyester, plastic, ceramic, and other materials make up different segments of the market. Sun control, ornamental, security & safety, and privacy are the four main product applications that further subdivide the market. It is divided into several categories according on its intended use: commercial, automotive, marine, other, and residential. Markets in North America, Latin America, Europe, the Middle East, Asia, and the rest of the Global South are all considered.
Population growth in the Asia-Pacific and Latin American regions, coupled with rapid industrialisation and rising numbers of passenger cars, has contributed to a steady rise in global carbon emission levels in recent years. Demand is expected to rise as a result of strict rules requiring energy-efficient buildings and cars and rising worries about the environment and health. In the colder months, keeping the heat inside is much easier with the help of a low emissivity (Low-E) film. In order to keep residential and commercial building interiors from fading, it employs specific metallic coatings that block infrared and ultraviolet radiation while letting in as much visible light as possible. Since window films offer a higher rate of return on investment and save 6.6 times as much energy and money as Low-E glasses, they have mostly replaced Low-E glass.
A major force propelling the international market is the growing significance of energy consumption. Since resources are scarce and environmental impacts from things like global warming and climate shifts are widespread, the need for buildings that use as little energy as possible is growing. A large portion of the energy used to heat and cool buildings is released as carbon dioxide into the air. According to research out of the University of West London in the UK, buildings are responsible for at least 43% of the world's total CO2 emissions, with 60% of it coming from the building's window façade systems. The study also found that the annual cost of heating energy was increased by 2% due to the use of these films, but cooling energy consumption was reduced by 35%. These films are also known as E-films because of their ability to reduce energy use.
The industry has gone through many transitional phases as new technology have been implemented. Because of the wide variation in regulations and policies from country to country and even state to state, manufacturers have significant challenges in adapting their production methods to satisfy these needs. For example, in 2017, New York State instituted a new rule requiring inspection officials to check the level of window tint on all vehicles. Vehicles with tint levels of more than 70% fail safety inspections and incur fines. In addition, car laws in developing nations like India are becoming more stringent. The Motor Vehicles Act mandates that both the front and rear windscreen have a visual light transmission (VLT) of at least 70%, allowing for no more than a 20% tint. As a result, the expansion of the market is restricted by a variety of regulations.

Report Coverage
Global Window Film research report categorizes the market for global based on various segments and regions, forecasts revenue growth, and analyzes trends in each submarket. Global Window Film report analyses the key growth drivers, opportunities, and challenges influencing the global market. Recent market developments and Window Film competitive strategies such as expansion, product launch and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key Window Film market players and analyses their core competencies in each global market sub-segments.
REPORT ATTRIBUTES | DETAILS |
---|---|
Study Period | 2017-2030 |
Base Year | 2022 |
Forecast Period | 2022-2030 |
Historical Period | 2017-2021 |
Unit | Value (USD Billion) |
Key Companies Profiled | 3M, Armolan Windows Films, Avery Dennison Corporation, Eastman Chemical Company, Garware Suncontrol, Lintec Corporation, Polytronix Inc, Purlfrost Ltd, Saint-Gobain, American Standard Window Film, Solar Control Films, The Window Film Company, and Toray Plastic |
Segments Covered | • By Product |
Customization Scope | Free report customization (equivalent to up to 3 analyst working days) with purchase. Addition or alteration to country, regional & segment scope |
Key Points Covered in the Report
- Market Revenue of Window Film Market from 2021 to 2030.
- Market Forecast for Window Film Market from 2021 to 2030.
- Regional Market Share and Revenue from 2021 to 2030.
- Country Market share within region from 2021 to 2030.
- Key Type and Application Revenue and forecast.
- Company Market Share Analysis, Window Film competitive scenario, ranking, and detailed company
profiles. - Market driver, restraints, and detailed COVID-19 impact on Window Film
Market
Competitive Environment:
The research provides an accurate study of the major organisations and companies operating in the global Window Film market, along with a comparative evaluation based on their product portfolios, corporate summaries, geographic reach, business plans, Window Film market shares in specific segments, and SWOT analyses. A detailed analysis of the firms' recent news and developments, such as product development, inventions, joint ventures, partnerships, mergers and acquisitions, strategic alliances, and other activities, is also included in the study. This makes it possible to assess the level of market competition as a whole.
List of Major Market Participants
3M, Armolan Windows Films, Avery Dennison Corporation, Eastman Chemical Company, Garware Suncontrol, Lintec Corporation, Polytronix Inc, Purlfrost Ltd, Saint-Gobain, American Standard Window Film, Solar Control Films, The Window Film Company, and Toray Plastic
Primary Target Market
- Market Players of Window Film
- Investors
- End-users
- Government Authorities
- Consulting And Research Firm
- Venture capitalists
- Third-party knowledge providers
- Value-Added Resellers (VARs)
Market Segment:
This study forecasts global, regional, and country revenue from 2019 to 2030. INFINITIVE DATA EXPERT has segmented the global Window Film market based on the below-mentioned segments:
Global Window Film Market, By Product Type
Decorative Film
Safety & Security Film
Solar Film
Privacy Film
Global Window Film market, By Application
Industrial
Residential
Automotive
Marine
Commercial
Architectural
Aerospace
and Others
Global Window Film Market, By Technologies
Sputtering
Nanotechnology
Dyeing
Laminating
and Others
Global Window Film market, Regional Analysis
- Europe: Germany, Uk, France, Italy, Spain, Russia, Rest of Europe
- The Asia Pacific: China,Japan,India,South Korea,Australia,Rest of Asia Pacific
- South America: Brazil, Argentina, Rest of South America
- Middle East & Africa: UAE, Saudi Arabia, Qatar, South Africa, Rest of Middle East & Africa
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